James (Jim) Frost is a marketing and business development specialist, experienced in port marketing, container shipping, short sea shipping and ferry operations. He managed a container feeder / transhipment service operating between the traditional trading links of Halifax and Boston. He was also marketing manager for Marine Atlantic, a large crown corporation which operates ferry services in Atlantic Canada. From 2005-2008 he was part time Executive Director of the Halifax Gateway Council. Jim has a B.A. from McGill, an M.A. from Queen's and an M.B.A. from Saint Mary's University. He has authored three books and many articles on the business and economic history of the Maritimes as well as several articles on short sea shipping and gateway development. EXPERIENCE 2010-present President, MariNova Consulting Ltd. Expertise Port marketing strategies, feasibility analysis, container shipping, ferry industry, short sea shipping, multi-modal, inland terminals, “Gateway” studies and sustainable transportation Projects Seaway and Great Lakes Shipping Fleet LNG Propulsion Feasibility, 2011 Halifax Transload Mapping Study, 2011 Logistics Assessment Model, 2010-11 2008-2010 Principal Consultant, CPCS Transcom Expertise Port marketing, marketing strategies, feasibility studies, container shipping, ferry industry, short sea shipping, inland terminals and “Gateway” studies Projects Rail Access to Halifax Logistics Park Phase II, 2010 Hands Free Mooring Study, 2010 Calgary Trade and Logistics Study, 2010 Examination of the U.S. Harbor Maintenance Tax (HMT), 2010 South West Nova Transportation Study, 2010 Lake Erie Ferry Study, 2009 Durham Region Short Sea Shipping Study, 2009-2010 Liberia Port Management Sector Reform, 2009 Nova Scotia Power Biomass Study, 2009 Halifax Fast Ferry Evaluation, 2009-2010 Îles de la Madeleine Ferry Study, 2009 Atlantic Gateway Business Development, 2009 Atlantic Gateway Break Bulk Market Study and Strategy, 2009 Halifax Mid-west Supply Chain Study, 2009 Feasibility Study for Port of Corner Brook Port Basin Project, 2009 Economic Impact of the Coasting Trade Act, 2009 CoRDA Regional Transportation Master Plan, 2009 Atlantic Gateway Multi-Modal Study, 2008-09 Eastern Canada Hub & Spoke Container Transhipment Study, 2008 Atlantic Gateway Transload, Distribution and Access Study, 2008 1995-2008 President, MariNova Consulting Ltd. Expertise Specializing in port market assessments, marketing strategies, feasibility studies, business development, container shipping, cruise and ferry industries, marina studies Projects Ontario Marine Transportation Study, 2008-09 Economic Value of Ocean Activities in Canada 2008-09 Wood Islands-Caribou Ferry Service Economic Impact, 2008 Port Performance Benchmarks and Indicators, 2008 CanAm Connections Study, 2008 Atlantic Gateway Distripark Study, 2008 Oceanex Market Assessment, 2007 Saint John-Digby Ferry Service: Traffic, Socio-Economic and Vessel Configuration Analysis, 2007 Marine Atlantic 5-Year Forecast, 2007 Atlantic Gateway Business Case, 2007 Port of Corner Brook Market Assessment, 2007 Building the Container Transload Sector in Halifax, 2007 North East Trade Corridors Transportation Study, 2007 The Impact of the Coasting Trade Act on the Offshore Oil and Gas Industry, 2007 The Use of Containers in Canada, 2006 Halterm Ltd. Market Assessment, 2006 Digby-Saint John Ferry Service - Impacts and Options, 2006 Lunenburg Waterfront Business Plan, 2006 Short Sea Shipping on the East Coast of North America, 2006 Shelburne Marine Terminal Expansion Project, 2006 Port of Long Pond, Newfoundland, Market Assessment, 2005 Economic and Social Impacts of Marine Atlantic Drop Trailer Service Elimination, 2005 Sofia, Bulgaria Intermodal Terminal Study (through Global Port Services Inc., 2005 Short Sea Shipping Market Study, Montreal, 2005 Halifax Gateway Council Strategic Plan, 2005 Port Privatization Study, 2005 Wright's Cove Land Use and Transportation Plan, 2005 Halifax Inland Terminal and Trucking Options Study, 2005 Social and Economic Impact of Marine Atlantic Service, 2005 Business Plan for Shelburne Marine Terminal, 2005 Wallace Harbour and Marine Terminal Business Plan, 2005 Economic Value of the Nova Scotia Ocean Sector, 2005 Shortsea Shipping: Preliminary Feasibility Study, 2004 Pugwash Marina Feasibility Study, 2004 Greater Halifax Distribution Study, (2004 Port of Charlottetown Market Assessment, 2004 Marine Industry Economic Impact Study, 2004 Halifax Harbour Economic Study, 2004 Short Sea Shipping Market Assessment Tools Development, 2004 Maritime Region Ferry Terminal Appraisal, 2003 Halifax High Capacity Transit Study, 2003 Starr Manufacturing Ltd. Heritage Site Assessment, 2003 Halifax-Great Lakes Container and Ro-Ro Service Study, 2003 North American Container Port Survey, 2003 Short Sea Shipping Background Study, 2003 Port of Long Pond, Newfoundland, Divestiture Study, 2003 Yarmouth Air Cargo Terminal Feasibility Review, 2002 Canadian Naval Heritage Project, 2002 Project Canada Shipping Study, 2001-2002 Strategic Land Use Plan for Sydney Steel Site, 2002 Town of Mulgrave Strategic Plan, 2001 Angus J. Walters House Museum Interpretive Plan, 2001 Manitoulin Island Ferry Service Feasibility Study, 2000 Lunenburg Marine Industries Marketing Strategy, 2000 Mulgrave Forest Products Terminal Feasibility Study, 2000 The Post-Container Age in Halifax, 1970-2000, 2000 Port of Sydney, N.S., Marketing Strategy, 1999-2000 La Bonne Renommée Business Plan, 1999-2000 Caribbean Shipping and Distribution Study, 1999-2000 PEI Ports Study, Transport Canada,1999 Shelburne Port Divestiture Study and Operating Plan Review, 1999 Sydport Offshore Supply Base and Fabrication Yard Study, ECBC, 1999 Halifax-New England / Halifax-New York Feeder Service Studies, 1998-99 Analysis of Maersk / Sea-Land Superport Business Case, 1998 Nova Scotia Transportation Strategy 1998 Melford Point Industrial Port Development, 1998 Iles de la Madeleine Hovercraft Feasibility Study, 1998 Mulgrave Cargo Feasibility Analysis, 1998 Greater Halifax Multi-Modal Study, 1996 Market Assessment of Strait of Canso Port Facilities, 1996 'Bluenose' Ferry Privatization Bid Proposal, 1995-96 Transportation Study for a Wood Panel Manufacturing Facility, 1996 Guatemala Ports Market Assessment, 1995 1994-1995 Manager, Business Development, Marine Atlantic Consultants Duties Business development, administrative and project support, brokerage activity Projects ‘John Hamilton Gray’ charter to Croisiéres Carleton Les Iles Inc., Carleton, Quebec $2.8m ‘Atlantic Freighter’ charter to Pandoro Line, U.K. Port of La Union, El Salvador Privatization Study (CIDA) 1989-1993 Marketing Manager, 1989-1993 Co-ordinator Marketing Programs, 1989 Marine Atlantic Inc. Duties Market research, commercial traffic and motorcoach sales programs, pricing Projects Conceived, developed and successfully introduced ‘Cruising Labrador’ marine ecotourism product Negotiated contracts resulting in 19% increase in commercial traffic on Saint John – Digby ferry service Managed $1m advertising program Inaugurated Motorcoach and Commercial Vehicle Sales Programs Conducted various capacity utilization studies and break-even analyses 1989 Consultant Secunda Marine Services Ltd. Duties Conducted a marketing and feasibility study of container feeder services operating between Halifax-Boston, Halifax-St. John's, and Halifax-Montreal 1987-1988 Vice President, UM Holdings Ltd. Duties Responsible for marketing, operations and administration of a coastal shipping service operating Halifax-Boston 1983-87 Director of Marketing, Halifax-Dartmouth Port Development Commission Duties Strategic marketing, market studies, cost analysis, industry liaison, advertising. Position involved extensive travel in Canada, US, Europe and Far East Projects Halifax-Boston coastal container service Port of Halifax 'Emerging Giant' advertising campaign Shipper sales program in Ontario, Quebec and Maritimes Offshore Supply Base site and market analysis Development of marketing strategy, 1980-87 EDUCATION St. Mary's University, M.B.A., (thesis: "The Development of a Gateway Hub at the Port of Halifax") Queen's University, M.A. (Business History), (thesis, "Principles of Interest: The Bank of Nova Scotia and the Industrialization of the Maritimes, 1880-1910") McGill University, B.A. (Honours History) MEMBERSHIPS & COMMUNITY Halifax Gateway Council, Executive Director (part-time), 2005-08 Saint Mary's University, part-time Canadian History lecturer, 2003-06 Halifax Chamber of Commerce, Transportation Committee Greater Halifax Partnership, member Top^
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